Customer Service Training Customer Service Training - Crucial to Organisational Success?

Published: 31st May 2011
Views: N/A
Ask About This Article Print Republish This Article
An engaging service vision captivates attention. It is distinctive, motivating and clear. It is unique, and powerful, and yours. Customers should hear your vision and say, Yes! That is who you are. Staff members should read your vision and say, Yes! That is who we want to be.

2. Why should my service vision be different from others?

How do you want to be known? Why are you different from the competition? What makes you stand out from the crowd? Promising "excellent service" is no longer enough to interest customers or staff. Excellence sounds good, but you intend to be excellent at what? A vision guides your actions, customer service training and can even mold your future.

Discover the style of service your customers value most, then craft an engaging service vision to address and fulfill their needs. For example, excellent service in a hospital should be warm and caring, but that's not what you want at a computer store or car wash. You need a unique vision to guide customer service training for your distinct business.


Some restaurants are known to be elegant and expensive, but that's not what most customers want when the whole family goes out for dinner. A leading Roads and Transport Authority promises "Smooth and Safe Transportation for All." Think smooth roads and railways, but also smooth licensing procedures. Think safe travel, but also safe handling of your personal details and data. The Raffles Hotel has a mission statement that includes this vision: "...delighting patrons with many memorable experiences." People go to Raffles for good times and great memories, and Raffles staff members are delighted to make them happen. The vision backs up customer service training for the unique environment.

Wipro, a world class IT services provider from India, who caters to both domestic and international markets, promises to be the "Proactive Value Adding Service Partner" of choice. Their customers get new ideas from a company they can partner with for the future, not just a low cost vendor who only meets minimum specifications. This vision guides customer service training and inspire staff to perform. Singapore Airlines has a tag line that sets an extraordinary standard: "Service even other airlines talk about." Annual service awards praise those who go beyond the call of duty to make this tag line real. Customer service training programs back up the vision and help reinforce it. Xerox Emirates promises to be "Much Better than Expected." They are always coming up with new ways to surprise their customers and excite their staff.


The Japanese have twenty different words for "quality," each with a different meaning: craftsmanship, design, durability, efficient use of materials, packaging, power consumption, presentation and more. 2. The importance of customer-service

3. Expectations of the customers

4. Making customer-service a part of organisation culture

5. First impressions/critical service moments

6. Face-to-face and telephone/mail/email contact

7. Handling complaints and difficult customers

8. How to measure customer's satisfaction

9. Beacon Consulting is an organisation that trains people in the essentials of service quality. Not only does this programme aim to teach candidates specific skills but encourages them to develop a mindset that is needed to provide good service to a customer's.

Customer's Focus is an organisation which specializes in providing service training and tries to meet world class standards in service, quality and cost control.

This article is free for republishing
Source: http://reginaldstone2.articlealley.com/customer-service-training-customer-service-training--crucial-to-organisational-success-2256393.html


Report this article Ask About This Article Print Republish This Article


Loading...
More to Explore
 


Ask a Professional Online Now
27 Experts are Online. Ask a Question, Get an Answer ASAP.
Type your question here...
Optional:
Select...